Illegal file sharing increases content revenue?

Illegal file sharing increases content revenue?

Conventional wisdom tells us that illegal file sharing reduces revenue to the content producers (films, music, etc.). This study suggests that might not be the case. It suggests that illegal file sharers promote the content they like, causing more people to actually pay for it.

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About Sandi_Jones
Technical marketer, product developer, geek, unconventional entrepreneur. I fell in love with technology in the mid-90's, found my inner geek, and never looked back.

One Response to Illegal file sharing increases content revenue?

  1. Sandi_Jones says:

    Here is a loosely related piece, with Bittorrent’s Matt Mason talking about how he and his team are working with artists to figure out how to turn filesharing into a source of revenue. http://techcrunch.com/2012/11/25/bittorrent-matt-mason-interview/

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